Broadcast PR - Markettiers


September 07, 2012

IT'S A JUNGLE OUT THERE

Following the considerable success of Lungworm Awareness Month earlier this year, we were briefed by Bayer to help extend the awareness of the wider family of parasites that live on our doorsteps and on our pets. The result is a new four part online TV Series, ‘It’s a Jungle Out There’ which sees Professor David Bellamy return to our (computer) screens after more than 20 years.

The series, also starring TV vet Steve Leonard, was filmed across multiple locations with the use of bespoke ‘dog cams’ and special microscopic footage – in addition to the use of green screen technology which allowed David to be shrunk to the size of a parasite to investigate the little critters close up!

To promote the ‘It’s a Jungle Out There’ education programme, both Steve and David featured on the Alan Titchmarsh show as it returned to our screens after the summer hiatus on Monday. This was followed yesterday, by an appearance on Sky News Sunrise before returning to our studios for more than 20 radio interviews including Radio 5Live, BBC Scotland, BBC Devon, BBC Radio Wales and Sky News Radio.

See the full series, from 9am every Thursday in September on www.itsajungle.co.uk


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