Broadcast PR - Markettiers


November 04, 2015


Imogen Curry has taken over from Cheryl King as general manager of international broadcast consultancy and live streaming specialist, markettiers4dc.

After a successful first year in Dubai, Cheryl has overseen the growth of the office as well as numerous effective campaigns for clients, which include Cisco, air traffic management company, NATS, Atkins and Messe Frankfurt’s Beautyworld. Being one of the first consultancies in the region dedicated to harnessing the power of broadcast, the team has enjoyed supporting businesses to engage with new and core audiences through live streaming, video production and broadcast media relations. Most notably, the team became the first to deliver a live and interactive WebTV stream to a media portal in the Middle East this April.

Imogen brings a wealth of experience and expertise to markettiers4dc, having previously consulted for clients such as Whitbread, Holland & Barrett, Reebok, BBC’s The Apprentice and a number of healthcare clients at agencies including Frank PR and Pegasus in the UK. She joins the team to lead the Dubai operation, reporting directly into markettiers4dc Group CEO, Howard Kosky.

Cheryl will be returning to a traditional PR role at the end of the month.

“The work we are doing in Dubai is breaking new ground for the region so we are delighted to welcome Imogen to the team, someone who has led on many innovative and award-winning campaigns in UK. We would like to thank Cheryl for all her hard work in establishing our presence in Dubai and creating a strong foundation for Imogen to take over.”

Howard Kosky, CEO markettiers4dc Group

“Having worked with markettiers4dc as a client in the past I am extremely excited to join the business and grow the brand out here in Dubai. I am very thankful to Cheryl for establishing the company to this position and looking forward to continuing her great work.

Imogen Curry, general manager, markettiers4dc Dubai