January 26, 2016
POWER OF THE PODCAST
Podcasting has been around for over a decade but its recent surge in popularity has been fuelled by increased mobile connectivity. It’s never been easier to find, download or stream podcast content, which presents an opportunity for brands.
More than one in ten UK adults now listen to podcasts, with the majority doing so via smartphone. With the right production and distribution approach, brand funded content can effectively engage with this increasingly mobile first generation of media consumers.
As the leading podcast producer for the PR sector, leveraging decades of broadcast production experience to deliver success, we can help you capitalise on this evolving opportunity. To discuss whether or not podcast production is right for your strategy, contact us on 020 7253 8888 or email firstname.lastname@example.org.