Broadcast PR - Markettiers


SOUND CREATIVE GAIN YET MORE INDUSTRY RECOGNITION IN OTC MARKETING AWARDS

June 10, 2010

SOUND CREATIVE GAIN YET MORE INDUSTRY RECOGNITION IN OTC MARKETING AWARDS

markettiers4dc Group company Sound Creative has once again achieved recognition in another set of industry awards, this time at the OTC Marketing Awards. Sound were part of a group of agencies who got the runner’s up spot for Best OTC Marketing Campaign on a Big Budget for their work on Reckitt Benckiser’s Optrex campaign which focused on the new Actimist variant that is sprayed onto closed eyes. Winners of the award were GlaxoSmithKline’s Alli.

The other agencies involved in the Optrex campaign along with Sound were Alchemy, Euro RSCG London, Hive Health, OMD and Spink


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