Broadcast PR - Markettiers


AUDI Q8 LAUNCH IN THE MIDDLE EAST

markettiers supported Audi Q8 on its regional launch via broadcast

  • markettiers supported Audi Q8 on its regional media launch in Oman, amongst the stunning backdrop of the Jebel Akhar mountain range.
  • Over the course of 10 days, the team were on hand to capture all of the highlights including beauty shots of the car, the event documentation and a series of bespoke piece to cameras for over 20+ journalists themselves
  • Each interview was offloaded immediately via our onsite editor onto a series of memory sticks, which had all been pre-loaded with video content of the different aspects of Q8 car (filmed in advance as different videos of the interior, exterior, car-to-car shots and drone shots by markettiers) to be used for their coverage of the event and a Q8 car review.
  • Bringing our key learnings from our previous work with Audi and utilizing our existing relationships with automotive media, we were able to film required content to brief to support with the coverage and brand awareness of the availability of the Audi Q8 in the Middle East market.
  • Ultimately the team were able to deliver digital press kits to all of the journalists who attended the launch as well as capturing the buzz and excitement on the ground.