GOWLING – STRATEGIC MEDIA PROFILING ACROSS BUSINESS NEWS
BRIEF
Gowling WLG is an international law firm specialising in construction, intellectual property, corporate, and energy. Our brief was to elevate awareness of their sectoral expertise and position their legal specialists as go-to commentators across business media.
STRATEGY
By closely monitoring the news cycle, we identified timely, high-impact opportunities for Gowling to add meaningful commentary on everything from Brexit negotiations and global trade deals to Trump’s tariff policies. Our proactive approach ensured that Gowling was consistently in the right place at the right time.
RESULTS
Thanks to our strong relationships with key broadcasters, we positioned Gowling’s spokespeople as trusted voices in national business coverage. This resulted in appearances on BBC News, BBC Business Today, Bloomberg and Sky News, significantly enhancing the firm’s visibility and authority in the media landscape.
