Sometimes the best way to amplify a campaign or content series is to collaborate. Media partnerships take editorial concepts through or below the line by connecting with an established audience.
Our specialist teams help brands to develop bespoke, content-led campaigns with relevant, high-indexing TV, radio, digital and social partners. Leveraging our heritage and expertise, brands can create campaigns that deliver increased impact for a full paid-for partnership.
We can develop partnerships and promotions to run over any time period and across a combination of appropriate outlets, shows and formats. Our team produce live broadcast programming, while our market-leading online and on-demand content production capabilities mean we can advise and negotiate partnerships with longevity that maximise engagement.
markettiers focus on tone, brand, messaging and needs of the business – and of the audience. Consequently, we develop each partnership with the selected media outlet as a bespoke solution to meet the business objective. The types of paid-for strategies we frequently employ infomercial features and B2B partnerships with digital trade titles. Likewise, we spearhead partnerships with social networking sites and co-branded programming features.